Brand History and Authenticity: The Archive at Carhartt

Still from Carhartt's historically themed advertisement. “Making good is merely…


Virginia Association of Museums Launches Online Community and Unveils Fresh New Logo

AASLH Member Since 1995 The Virginia Association of Museums (VAM) is pleased to…


Brand History and Heritage in a New World

In March 2014, www.trendwatching.com issued a report on “Heritage Heresy: Why…


“Honk for History” OR “Want Truth? Get History.”

Do we need a brand for history?  I just attended an UnConference Session at the…